BRAND & DIGITAL GROWTH LEADER

Lisa Kostenko

Brand Growth. Culture. Innovation.

Exploring how technology changes the way we build brands, create ideas and connect with people.

01 — THINKING

Signals, stories, and perspectives.

GROWTH

Why relevance is becoming harder to earn.

TASTE

When possibilities become abundant, judgment becomes scarce.

CREATIVITY

AI makes good easier. Different becomes harder.

UPCOMING BOOK

The Human Advantage

If AI democratizes “good”, where does the human advantage move?

The Human Advantage explores three human capabilities that become more valuable as AI gets better: Creativity, Taste and Cultural Intelligence — with AI as the amplifier.

Not what remains human. What becomes more important in humans.

Portrait of Lisa Kostenko — L.K. — DÜSSELDORF

02 — ABOUT

The interesting things happen in between.

Lisa Kostenko is a Brand & Digital Growth Leader working across business, creativity, culture and technology. Her career spans L’Oréal, entrepreneurship and digital commerce, alongside years spent in the art and cultural world — from building her own gallery to working with museums, creators, celebrities, agencies and creative talent.

Moving between commercial and creative environments has shaped how she thinks about brands: through consumer understanding, cultural relevance and ideas that create measurable growth.

03 — CONTACT

Keynotes, panels, and conversations.

For speaking inquiries, please get in touch.

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